AI Ad Maker for High-Converting Video Advertisements

Turn a simple script into polished video ads with HeyGen's AI ad maker. No cameras, no editing software, and no agency required. Pick a style, paste your text, and launch ads created for any platform.

Mobile phone showing a finished vertical video ad generated from a short text prompt, with the HeyGen editor floating beside it.
14,95,62,720Videos generated
12,47,99,019Avatars generated
2,07,48,542Videos translated
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Trusted by millions worldwide to bring their stories to life.
Stylised white car icon on a blue background.Key features of the AI Ad Maker

Key features of the AI Ad Maker

Generate dozens of AI video adverts

Generate dozens of AI video ads from a single prompt. Swap hooks, visuals, and CTAs, then create new variations even more quickly. Produce polished marketing videos, and use performance data to understand how to craft winning AI-powered ads, so every ad video truly earns its place.

A grid of AI-generated video ad variations created from a single prompt, each with a different hook and CTA.

Turn a product image into a video advert

Skip the blank page. Upload your product photo or paste a page link, and watch it instantly turn into a finished ad with visuals and narration. The image-to-video workflow pulls your details in real time, so your first draft is ready in minutes.

A product photo added to HeyGen becomes a finished video ad with a presenter holding the product and a Shop button.

AI voiceovers in 175+ languages

Give every ad a confident voice without hiring voice-over artists. Type your script and the AI voice generator delivers clear narration in 175+ languages, with accurate lip-sync and a natural, conversational tone. Reuse the same message across regions and maintain consistency in every market you serve.

A presenter delivering an ad voiceover beside a language picker showing 175+ languages with country flags.

UGC video ads featuring an AI avatar

Get the authentic, creator-style feel of UGC ads, without needing a camera, lighting, or crew. Choose a hyper-realistic AI avatar from a diverse range of options, or create a faceless video instead, and turn your raw text into a viral-ready UGC video in just a few minutes.

An authentic UGC-style video ad of a creator filming themselves, with an AI avatar picker showing a diverse cast.

Format your ads for each platform

Build once and publish everywhere. Select and export a single ad in square, vertical, and widescreen formats, with b-roll and captions automatically added for you. The built-in subtitle generator smoothly refines each cut, so your ad appears across your social channels even when the sound is off.

The same video ad exported in vertical, square, and widescreen formats with captions added automatically.
Green gift box icon.Use cases

Use cases of an AI ad creator

A Facebook and Instagram feed video ad created with HeyGen, shown in a phone mock-up.

Facebook and Instagram video adverts

Skip the long briefs, shoots, and editors. Write a short brief for faster ad creation and produce high-performing ads in minutes, then refresh your Facebook ad whenever your cost per result starts to increase.

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A natural, TikTok-style short-form video ad featuring a creator filming in selfie mode.

TikTok ad creatives that feel truly native

Slick, overproduced spots usually fall flat on TikTok. Turn a short hook into a native TikTok video to boost engagement, so you can ride trends and keep posting fresh ad creatives without needing a shoot.

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An e-commerce product launch video ad showcasing a product with a Shop Now button.

E-commerce and product launch adverts

Shooting every product is slow and expensive. Create AI product ads from a static ad or product photo, then publish a polished product video that highlights the benefits across your e-commerce catalogue.

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A seasonal flash-sale promotional video ad with a bold discount caption and a countdown timer.

Seasonal promotional video ad campaigns

Sales windows move fast and production cannot keep up. Paste your offer and spin up a promo video in minutes, with no designer and no studio, so every flash sale goes live on time.

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Two retargeting video ad variants customised for different audience segments to bring shoppers back.

Retargeting ads designed to drive conversions

Generic retargeting ads often get ignored. Use the Instagram ad maker to customise messages on an easy-to-use canvas for each audience, then refresh them every week to improve conversions and win back shoppers who dropped off.

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A stack of vertical Reels and Shorts video ad clips ready to post.

Reels and short-form video adverts

Short-form content needs a steady stream of clips that most teams cannot keep up with. The reel generator turns ideas into ready-to-post vertical ads with real-time edits, helping you stay consistent across Reels and Shorts.

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Blurred white document icon with a play button on a light blue background.How it works

How the AI ad maker works

Create a video ad in four simple steps that take you from a rough idea to a polished, platform-ready ad.

step icon

Choose your format

Choose an ad style, aspect ratio, and template that suit the platform and campaign you are planning.

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Add your script

Paste your text or a product link. The system turns it into a concise ad script with clear pacing.

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Customise the look

Fine-tune visuals, voice, captions, music, and branding until the ad aligns perfectly with your offer and target audience.

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Create and launch

Render your ad in minutes, then download or export it, ready to publish across all your paid channels.

Commonly Asked Questions

What is an AI ad maker and how does it generate video ads?

It turns a prompt or product link into a finished video ad, with no shooting or editing required. Choose a format, add your text, and the AI video generator helps you create the visuals, voice, and timing, then renders an ad that is ready to publish.

Will AI-generated ads perform as well as traditionally filmed ads?

Performance comes from a strong hook, a clear offer, and rapid testing, not from an expensive shoot. Highlight your product with AI product placement, launch multiple angles in minutes, and let real results boost your conversion and identify your best-performing, high-converting ads.

How many ad variations can I create for A/B testing?

As many as you need. Change the hook, visuals, voiceover, or CTA and regenerate in seconds, so you create a complete set of AI video ads from a single brief. This way, every target audience always has a steady supply of fresh AI social media ads.

Can the tool write my ad script, or do I need to bring my own?

Both options work. Paste your own copy, or start from a prompt or product link and let the built-in video script generator draft a tight, impactful ad for you. You can edit every line before generating, so the final message stays on brand.

Can I create the same video ad in multiple languages?

Yes. Create your ad once, then use AI dubbing to produce versions in 175+ languages with natural-sounding voice and on-screen text. A single ad can run across multiple regions without reshooting or hiring local talent for each market.

Which ad formats and aspect ratios are suitable for each channel?

Every ad creator gets square, vertical, and widescreen formats, so a single ad can run across your advertising on Meta, YouTube, and more. Reformat without rebuilding, and captions stay perfectly in sync so your ads still make an impact even when the sound is off.

How can I turn my product photos into a high-converting video ad?

Upload your product image, details, or page link, select a template, and generate. The tool transforms a static image into dynamic scenes that highlight your features, and you can expand it into a complete product demo video when shoppers want to see it in action.

Why use AI to create ads instead of hiring an agency?

An agency can take weeks and charge thousands for each spot. With a text-to-video workflow, you can create comparable ads in minutes at a fraction of the cost, maintain complete control over revisions, and never have to wait for a production schedule to launch.

Is the tool free to try, and what is included in the paid plans?

Yes. Get started for free on HeyGen, create your first AI video ad without a credit card, and generate AI ads online so you can assess the quality for yourself. Paid plans offer longer videos, voice cloning, and premium features that scale smoothly from individual marketers to large brands.

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Transform your ideas into high-converting video ads with AI.

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