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HeyGenfor Real Estate

Be the trusted face of your market, no camera needed.

Real estate runs on trust, and trust comes from showing up. Turn your face, voice, and local expertise into video your market sees every week. All without a camera, crew, or editing skills.

Get started for free

Create a new video

I’m a
I want to make

A weekly update in your voice: the numbers, what they mean, and what buyers and sellers should do next. We draft a client-friendly script. You read and edit every line before anything renders. You sign up first, and the same card opens in your HeyGen workspace, ready for your brief.

  • 13,500+Agents
  • #1Most realistic avatars, rated by G2
  • 175+Languages and dialects
    • Keller Williams
    • Compass
    • Century 21
    • RE/MAX

Every format your market needs, starring you

Listing spotlights, market updates, neighborhood guides, and agent intros, built in and ready to go. Pick the format that fits, and HeyGen turns it into a finished video in your voice, ready to post.

Customer stories

Trusted by real estate agents across the U.S.

Scott Henninger
  • 3 hrssaved every filming session
  • 2 hrsto produce a 10+ minute video

Sitting in front of a camera physically doesn’t make me a cent. Writing the scripts and presenting them and getting them out, that’s where the money comes in.

Scott HenningerAffiliate Broker, eXp Realty

See the full story: Scott Henninger
How it works

Three steps to a video that is you

  1. An agent recording herself at home with a phone, a 14 second take in progress

    Step 1 - Record yourself

    Spend 15 seconds in front of a camera. HeyGen captures your face, your voice, and your delivery. Any phone, any background.

  2. Four format cards fanned out: hosted home tour, cinematic walkthrough, market updates, listing spotlight

    Step 2 - Pick your format

    Choose the video you need: listing spotlight, market update, neighborhood guide, or agent intro. We write the script for you.

  3. A finished agent video with download, edit, and share buttons beside it

    Step 3 - Post it

    Review the finished video, make any tweaks, and share it with your market. Formatted for Instagram, Facebook, or YouTube.

Consistent video without the production costs

Buyers and sellers expect video from the agents they shortlist. The problem is not that video is technically hard. It is that showing up consistently costs you time, budget, energy, and comfort on camera every single week.

  • The production barrier

    No time, no crew, no equipment, and no editing skills. A single listing video can eat half your day.

  • The confidence barrier

    Not wanting to be on camera every day, or burning out doing it. You are an agent, not an actor.

  • The distribution barrier

    Every platform needs its own cut. Instagram, YouTube, TikTok, and email. One video is not enough.

  • The trust barrier

    AI slop erodes your credibility. For building trust, fake-looking video is worse than no video.

Get started for free
Why HeyGen for Real Estate

Show up like the local expert you are

Grow your business by showing up as yourself. HeyGen for Real Estate is built for the way agents actually work, so being visible stops competing with doing the job.

  • Show up consistently

    Real estate is about relationships. The best agents win because people already know them before they need them. Turn your face, voice, and local expertise into consistent video, so showing up stops competing with doing the job.

  • A collage of agent videos: a buyer’s guide to HOA fees in Miami, a neighborhood reel, and two agents on camera
  • The script is drafted for you

    Tell HeyGen what the video is about and a client-friendly script comes back. You read and edit every line before anything renders. No blank screen, no prompts to write, no editor to learn.

  • Built for real estate

    Start from the videos agents already make: listing spotlights, market updates, neighborhood guides, and agent intros. No generic template bent to fit your work, just the formats real estate already runs on.

  • It is you, not AI slop

    Your video should look and sound like you, because your reputation is on the line. Your face is your brand, and realism is what makes that brand safe to scale. Rated #1 Most Realistic Avatars by G2, so the agent your market sees is you.

Your identity, not AI slop

Your presence, at scale

Your reputation is on the line in every post. Generic AI content that does not look or sound like you is worse than no content at all. HeyGen for Real Estate is built around one standard. Does it feel like you?

Robotic, uncanny voice
Stock avatar, not you
Generic script, no local context
Looks AI-generated
Damages trust if spotted

Start from the formats agents already make. No blank canvas, no guesswork about what to post.

Market update

Become the voice of your local market

Weekly market updates are the single highest-ROI content format for agents. They position you as the local expert and keep your face in front of potential sellers before they are ready to list. HeyGen makes them repeatable.

Place yourself in the video: Market update

Be the agent your market remembers

Show up like the local expert you already are, without the camera, the crew, or the weekly grind.