The state of enterprise video 2026: Ambition vs. reality
Summary
The State of Enterprise Video 2026 reveals why organizations struggle to scale video beyond creation, and what infrastructure is needed to govern, deploy, and measure video successfully.
Inside this eBook
- Introduction
- Video is everywhere, and the pressure to do more is intensifying
- AI video is closing the creation bottleneck gap
- Creating at scale with speed, consistency, and localization
- What is actually blocking production
- Approvals, brand control, and ungoverned publishing
- What’s blocking org-wide deployment?
- Closing the gap between video ambition and video reality

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From global training to video ads, HeyGen empowers anyone (yes, you) to create high-quality, scalable video content for every need. Here are some of the benefits our customers love most:
10Xincrease in video production speed
5Xincrease in video creation
100% increase in video capacity
30markets localized in three months
80%reduction in video translation costs
5Xreturn on ad spend
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